JOE MULLICH

KNOWS HIS BUSINESS

HOW-TO ARTICLES

Business Writing Bio

(click on magazine or highlighted text to read the article)

If these articles seem familar, they probably are -- many have been reprinted by magazines around the world.

Cracking the Ex-Files. Conventional wisdom says former employers won't give references. It's not so. The trick lies in whom you ask, and what you ask them. Find out the answers.

Stopping Traffic. How to network, garner leads, boost sales at industry shows. Read the piece. (or text version)

Let's Make a Deal. This article on how to pick an Internet Service Provide was named best how-to article in CMP Custom Publishing's annual awards contest. See why.

Just Say No. Today's Chief Information Officers must act as psychologists, politicians, educators, diplomats and technologists all rolled into one. PC Week Magazine had me find out how top executives can walk a fine line.

 

What Salespeople Hate About Tradeshows -- and how to make them love them. Read on.